When you’re writing on LinkedIn and you’ve discovered the power of hashtags, it’s tempting to want to put a ton of them.
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#imagineifIhadtowriteareallyhardhashtagtowritelikethisone? How to use hashtags on LinkedIn for a post? It must be understandable by your audience. What size for a hashtag?įor it to be well understood, be concise. This will allow you to look at their posts as well as their hashtags. What to do? Simple! Try taking a look at the “Activities” section of a profile and select “see all” and then on “posts”. In order to start off on the right foot, you could totally look for the most used hashtags 💡 in your industry. You must choose them according to your product or service and make them coincide with the interests of your potential customers. It’s not about putting hashtags chosen completely at random, but keywords that interest your target. Using some of these hashtags will help your content to be discovered (yes you will gain followers). The important thing about a hashtag is of course what it wants to show. Another KPI to track the relevance of a topic is simply to look at whether using it in a publication has given you additional visibility. This will tell you how many people are following that topic and determines a certain attraction of your topic. There is no magic recipe to check upstream the relevance of the hashtags used, except this one:Īpart from hashtags from your brand or a marketing operation you are launching, you can check the number of followers on a hashtag before using it. How to use hashtags on LinkedIn: check the relevance It allows you to track relevant content or show relevant content.It becomes an indispensable element in your social selling strategy. But did you know that you can use it to perfect your prospecting campaigns? In fact, using them will increase your visibility 💡 to your prospects and will allow you to promote your product or services.
So you’ve understood what the hashtag is used for on social networks. Using the hashtag on LinkedIn to prospect At the risk of looking like an Instagrammer 😉.īy the way, do you know which is better between an article or a post to get visibility? 😜 Answer in our article. You can then write your post and associate the corresponding hashtags. Same as for a publication, except that here you click on “Write a post”:
You can include them in your publications:.It’s also a great way to follow a theme that interests you, for example, the hashtag #recruitment to know the latest conversations on this topic. As you can see, the hashtag aims at developing the visibility of a post or an article on LinkedIn to bring more interactions.Ī well-known practice for a brand is to monitor what people say about them on LinkedIn.
In the same way as on Facebook, Twitter or Instagram, the hashtag is a feature that allows you to group content in the same place in order to bring visibility to the same theme. We will see how to use hashtags on LinkedIn. You can find on all social networks, these different combinations of letters and numbers just after the # symbol, following each other in different places.
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